Revisions to Political Programming and Recordkeeping Rules

Published date01 September 2021
Citation86 FR 48942
Record Number2021-17754
SectionProposed rules
CourtFederal Communications Commission
Federal Register, Volume 86 Issue 167 (Wednesday, September 1, 2021)
[Federal Register Volume 86, Number 167 (Wednesday, September 1, 2021)]
                [Proposed Rules]
                [Pages 48942-48952]
                From the Federal Register Online via the Government Publishing Office [www.gpo.gov]
                [FR Doc No: 2021-17754]
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                FEDERAL COMMUNICATIONS COMMISSION
                47 CFR Parts 25, 73, and 76
                [MB Docket No. 21-293; FCC 21-91; FR ID 43007]
                Revisions to Political Programming and Recordkeeping Rules
                AGENCY: Federal Communications Commission.
                ACTION: Proposed rule.
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                SUMMARY: In this document, the Commission proposes to update its
                political programming and recordkeeping rules for broadcast licensees,
                cable television system operators, Direct Broadcast Satellite (DBS)
                service providers, and Satellite Digital Audio Radio Service (SDARS)
                licensees. The Commission proposes to update its political programming
                rules by adding the use of social media and the creation of a campaign
                website to the existing list of activities that may be considered in
                determining whether an individual running as a write-in candidate has
                made a ``substantial showing'' of his or her bona fide candidacy. The
                Commission also proposes to update its political recordkeeping rules by
                incorporating provisions which were adopted in the Bipartisan Campaign
                Reform Act of 2002.
                DATES: Comments are due on or before October 1, 2021; reply comments
                are due on or before October 18, 2021.
                ADDRESSES: You may submit comments, identified by MB Docket No. 21-293,
                by any of the following methods:
                 Electronic Filers: Comments may be filed electronically
                using the internet by accessing the ECFS: http://apps.fcc.gov/ecfs/.
                 Paper Filers: Parties who choose to file by paper must
                file an original and one copy of each filing.
                 Filings can be sent by commercial overnight courier, or by
                first-class or overnight U.S. Postal Service mail. All filings must be
                addressed to the Commission's Secretary, Office of the Secretary,
                Federal Communications Commission.
                 Commercial overnight mail (other than U.S. Postal Service
                Express Mail and Priority Mail) must be sent to 9050 Junction Drive,
                Annapolis Junction, MD 220701.
                U.S. Postal Service first-class, Express, and Priority
                mail must be addressed to 45 L Street NE, Washington, DC 20554.
                 Effective March 19, 2020, and until further notice, the
                Commission no longer accepts any hand or messenger delivered filings.
                This is a temporary measure taken to help protect the health and safety
                of individuals, and to mitigate the transmission of COVID-19.\1\
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                 \1\ See FCC Announces Closure of FCC Headquarters Open Window
                and Change in Hand-Delivery Policy, Public Notice, 35 FCC Rcd 2788
                (2020).
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                 During the time the Commission's building is closed to the
                general public and until further notice, if more than one docket or
                rulemaking number appears in the caption of a proceeding, paper filers
                need not submit two additional copies for each additional docket or
                rulemaking number; an original and one copy are sufficient.
                 People with Disabilities. To request materials in accessible
                formats for people with disabilities (braille, large print, electronic
                files, audio format), send an email to [email protected] or call the
                Consumer and Governmental Affairs Bureau at (202) 418-0530.
                FOR FURTHER INFORMATION CONTACT: For additional information on this
                proceeding, contact Gary Schonman, Special Counsel, Federal
                Communications Commission, Media Bureau, Policy Division, Political
                Programming Staff, at [email protected]cc.gov or 202-418-1795.
                SUPPLEMENTARY INFORMATION: This is a summary of the Commission's Notice
                of Proposed Rulemaking (NPRM), FCC 21-91, adopted on August 3, 2021,
                and released on August 4, 2021. The full text of this document is
                available for public inspection and copying via ECFS at http://apps.fcc.gov/ecfs and the FCC's website at https://docs.fcc.gov/public/attachments/FCC-21-91A1.pdf. Documents will be available electronically
                in ASCII, Microsoft Word, and/or Adobe Acrobat. Alternative formats are
                available for people with disabilities (Braille, large print,
                electronic files, audio format), by sending an email to [email protected]
                or calling the Commission's Consumer and Governmental Affairs Bureau at
                (202) 418-0530 (voice), (202) 418-0432 (TTY).
                Synopsis
                 In this Notice of Proposed Rulemaking (NPRM), we propose to update
                our political programming and recordkeeping rules for broadcast
                licensees, cable television system operators, Direct Broadcast
                Satellite (DBS) service providers, and Satellite Digital Audio Radio
                Service (SDARS) licensees. While the agency has strived to update its
                guidance to reflect changes in law and campaign practices, it has not
                undertaken a formal review to
                [[Page 48943]]
                update the political programming and recordkeeping rules since 1991.\2\
                Given the substantial growth of such programming in recent years,\3\
                the updates proposed in this item are intended to conform our rules
                with statutory amendments, increase transparency, and account for
                modern campaign practices.
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                 \2\ Codification of the Commission's Political Programming
                Policies, MM Docket No. 91-168, Report and Order, 7 FCC Rcd 678
                (1991) (1991 Political Programming Order).
                 \3\ John Haltiwanger, Americans are Already Exhausted with the
                2020 Election, and it's Just Getting Started. Other Countries Have
                Laws Limiting the Length of Campaigns (Feb. 10, 2020), https://www.businessinsider.com/us-presidential-elections-are-absurdly-long-compared-rest-of-world-2020-2 (explaining that the 2020 U.S.
                Presidential election would last approximately 1,194 days); Karl
                Evers-Hillstrom, Most Expensive Ever: 2020 Election Cost $14.4
                Billion (Feb. 11, 2021), https://www.opensecrets.org/news/2021/02/2020-cycle-cost-14p4-billion-doubling-16/ (2020 campaign spending
                doubled the amount in 2016).
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                 We propose two revisions to our political programming and
                recordkeeping rules.\4\ First, consistent with modern campaign
                practices, we propose to revise the definition of ``legally qualified
                candidate for public office'' to add the use of social media and
                creation of a campaign website to the existing list of activities that
                may be considered in determining whether an individual running as a
                write-in candidate has made a ``substantial showing'' of his or her
                bona fide candidacy.\5\ Second, we propose to revise the Commission's
                political file rules to conform with the Bipartisan Campaign Reform Act
                of 2002 (BCRA), which included within the political file requirements
                any request for the purchase of advertising time that ``communicates a
                message relating to any political matter of national importance''
                (i.e., issue ads) and specify the records that must be maintained.\6\
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                 \4\ Information in a station's political file is available to
                the public on the Commission-hosted website at https://publicfiles.fcc.gov/.
                 \5\ 47 CFR 73.1940(f), 76.5(q).
                 \6\ Public Law 107-155, Sec. 504, 116 Stat. 81 (2002) (codified
                at 47 U.S.C. 315(e)).
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                I. Background
                 In addition to the First Amendment protections afforded to material
                aired by Commission licensees and regulatees, political programming
                receives additional, special protections. Congress has recognized the
                great importance of political programming in the United States by
                passing laws to ensure that those who run for elective office have
                access to broadcast and other platforms so that they may inform
                citizens of their positions on critical issues of the day.
                 Political Programming Obligations. Political programming
                obligations for certain Commission licensees and regulatees are set
                forth in sections 312(a)(7) and 315 of the Communications Act of 1934,
                as amended (Act).\7\ Section 312(a)(7) requires broadcast licensees to
                give legally qualified candidates for federal office ``reasonable
                access'' to their facilities, or to permit them to purchase
                ``reasonable amounts of time on behalf of their candidacy. .'' \8\
                Section 312(a)(7) of the Act also applies to SDARS licensees \9\ and
                DBS service providers,\10\ but it is not applicable to cable system
                operators.\11\ Under section 315(a), if a broadcast licensee permits
                one legally qualified candidate for a public office to use its station,
                it must afford all other candidates for that office an ``equal
                opportunity'' to use the station.\12\ Section 315(b) provides that,
                during certain periods before an election, legally qualified candidates
                are entitled to ``the lowest unit charge of the station for the same
                class and amount of time for the same period.'' \13\ The requirements
                in section 315 also apply to cable system operators,\14\ SDARS
                licensees,\15\ and DBS service providers.\16\ The entitlements embodied
                in sections 312(a)(7) and 315 of the Act are available only to persons
                who have achieved the status of ``legally qualified candidate.'' \17\
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                 \7\ 47 U.S.C. 312(a)(7), 315.
                 \8\ 47 U.S.C. 312(a)(7). See 47 CFR 73.1944.
                 \9\ See Establishment of Rules and Policies for the Digital
                Audio Radio Satellite Service in the 2310-2360 MHz Frequency Band,
                IB Docket No. 95-91, Gen. Docket No. 90-357, Report and Order
                Memorandum Opinion and Order and Further Notice of Proposed
                Rulemaking, 12 FCC Rcd 5754, 5792, para. 92 (1997) (extending the
                political programming provisions in sections 312(a)(7) and 315 of
                the Act to SDARS licensees); 47 CFR 25.702(a)-(b).
                 \10\ See Implementation of Section 25 of the Cable Television
                Consumer Protection and Competition Act of 1992, Direct Broadcast
                Satellite Public Interest Obligations, MM Docket No. 93-205, Report
                and Order, 13 FCC Rcd 23254 (1998) (DBS Public Interest Obligations
                Report and Order) (establishing rules applying the political
                programming rules in sections 312(a)(7) and 315 of the Act to DBS
                service providers, in accordance with section 335 of the Act),
                recon. denied, Memorandum Opinion and Order on Reconsideration of
                the First Report and Order, 19 FCC Rcd 5854 (2003) (Order on
                ReconsIderation), Order on ReconsIderation vacated and superseded by
                Second Order on Reconsideration of First Report and Order, 19 FCC
                Rcd 5647 (2004) (DBS Public Interest Obligations Sua Sponte
                ReconsIderation); 47 CFR 25.701(b)-(d).
                 \11\ See 1991 Political Programming Order, 7 FCC Rcd at 679,
                para. 4.
                 \12\ 47 U.S.C. 315(a). See 47 CFR 73.1941, 76.205.
                 \13\ 47 U.S.C. 315(b). Pursuant to section 315(b)(1)
                 \14\ Section 315(c) of the Act defines the term ``broadcasting
                station'' as including cable television systems and the terms
                ``licensee'' and ``station licensee'' as including cable operators.
                47 U.S.C. 315(c) (``For purposes of this section--(1) the term
                `broadcasting station' includes a community antenna television
                system; and (2) the terms `licensee' and `station licensee' when
                used with respect to a community antenna television system mean the
                operator of such system.'').
                 \15\ See supra note 8.
                 \16\ See supra note 9.
                 \17\ While section 312(a)(7) applies only to legally qualified
                candidates for federal office, section 315 applies to all candidates
                for elective office, whether federal, state, or local.
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                 The Communications Act does not define the term ``legally qualified
                candidate,'' and therefore the Commission has adopted a definition, as
                reflected in Sec. 73.1940.\18\ Generally, an individual seeking
                election (other than for President or Vice President) must publicly
                announce his or her intention to run for office,\19\ must be qualified
                to hold the office for which he or she is a candidate,\20\ and must
                have qualified for a place on the ballot or have publicly committed
                himself or herself to seeking election by the write-in method.\21\ If
                seeking election by the write-in method, the individual, in addition to
                being eligible under applicable law to be a write-in candidate, must
                make a ``substantial showing'' that he or she is a bona fide candidate
                for the office being sought.\22\ Section 73.1940(f) of the Commission's
                rules specifies the requirements to demonstrate a ``substantial
                showing'' of a bona fide candidacy by providing a nonexclusive list of
                activities commonly associated with political campaigning.
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                 \18\ 47 CFR 73.1940. Section 76.5(q) of the Commission's rules
                includes an identical definition of ``legally qualified candidates
                for public office'' used for purposes of the political programming
                rules governing cable systems. Id. Sec. 76.5(q). The definition of
                ``legally qualified candidates for public office'' set forth in
                section 73.1940 also applies for purposes of the political
                programming obligations of DBS providers and SDARS licensees. Id.
                Sec. Sec. 25.701(b)(1), 25.702(a).
                 \19\ Id. Sec. 73.1940(a)(1).
                 \20\ Id. Sec. 73.1940(a)(2).
                 \21\ Id. Sec. Sec. 73.1940(a)(3), 73.1940(b)(1), and
                73.1940(b)(2).
                 \22\ Id. Sec. 73.1940(b)(2).
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                 Political Recordkeeping Obligations. The political recordkeeping
                requirements serve to reinforce the statutory protections for political
                programming. The Commission first adopted rules requiring broadcast
                stations to maintain public inspection files documenting requests for
                political advertising time more than 80 years ago.\23\ It is crucial
                that stations maintain political files that are complete and up to date
                because the information in them directly affects, among other things,
                the statutory rights of opposing candidates to request equal
                opportunities under section 315(a) of the Act and present their
                positions to the public prior to an election.\2324\ Additionally, these
                files enable the public to verify that licensees have complied with
                their obligations relating to use of their facilities by candidates for
                political office and to
                [[Page 48944]]
                obtain information about entities sponsoring candidate and issue
                advertisements.\25\ The Commission also has applied political file
                rules to cable television system operators,\24\ DBS providers,\25\ and
                SDARS licensees,\26\ finding that the rationale for imposing such
                requirements on broadcasters similarly applies to these entities.
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                 \25\ Review of the Commission's Rules Regarding the Main Studio
                and Local Public Inspection Files of Broadcast Television and Radio
                Stations, MM Docket No. 97-138, Report and Order, 13 FCC Rcd 15691,
                15716, para. 54 (1998). In order for the public to verify that
                licensees have complied with their obligations, the public can visit
                a particular station or other entity's political file on the
                Commission-hosted website https://publicfiles.fcc.gov/.
                 \24\ Amendment of Part 76 of the Commission's Rules and
                Regulations Relative to Obligations of Cable Television Systems to
                Maintain Public Inspection Files and Permit System Inspections,
                Docket No. 19948, Report and Order, 48 FCC 2d 72, para. 1 (1974); 47
                CFR 76.1701.
                 \25\ Section 335 of the Act imposes public interest obligations
                on DBS providers and requires the Commission, at a minimum, to apply
                the access to broadcast time requirement of section 312(a)(7) and
                the use of facilities requirements of section 315 to DBS providers.
                47 U.S.C. 335(a). The Commission adopted rules requiring DBS
                providers to abide by political file obligations similar to those
                requirements placed on terrestrial broadcasters and cable systems in
                order to assist in evaluations of compliance with the political
                programming rules and to enable competing candidates to review other
                candidates' advertising access and rates. DBS Public Interest
                Obligations Report and Order, 13 FCC Rcd at 23271, para. 41; DBS
                Public Interest Obligations Sua Sponte ReconsIderation, 19 FCC Rcd
                at 5561, para. 35; 47 CFR 25.701(d).
                 \26\ Expansion of Online Public File Obligations to Cable and
                Satellite TV Operators and Broadcast and Satellite Radio Licensees,
                MB Docket No. 14-217, Report and Order, 31 FCC Rcd 526, 537-38,
                paras. 26-27 (2016) (Expansion of Online Public File Obligations);
                Applications for Consent to the Transfer of Control of Licenses, XM
                Satellite Radio Holdings Inc., Transferor, to Sirius Satellite Radio
                Inc., Transferee, MB Docket No. 07-57, Memorandum Opinion and Order
                and Report and Order, 23 FCC Rcd 12348, 12415, para. 146 (2008); 47
                CFR 25.702(b).
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                 In 2002, Congress enacted the BCRA, which amended section 315 of
                the Act.\27\ The BCRA added new section 315(e) to codify the
                Commission's existing political file obligations by requiring that
                information regarding any request to purchase advertising time that
                ``is made on behalf of a legally qualified candidate for public
                office'' be placed in the political file.\28\ In addition, the BCRA
                expanded the political file requirements to include any request to
                purchase political advertising time that ``communicates a message
                relating to any political matter of national importance.'' \29\
                Specifically, section 315(e)(1) of the Act requires licensees to make
                available for public inspection a complete record of each request for
                the purchase of broadcast time by or on behalf of a legally qualified
                candidate and by or on behalf of any other entity whose ad communicates
                a message relating to any political matter of national importance.
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                 \27\ Public Law 107-155, 504, 116 Stat. 81 (2002) (codified at
                47 U.S.C. 315(e)).
                 \28\ 47 U.S.C. 315(e)(1).
                 \29\ Id.
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                 A licensee shall maintain, and make available for public
                inspection, a complete record of a request to purchase broadcast time
                that--
                 (A) is made by or on behalf of a legally qualified candidate for
                public office; or
                 (B) communicates a message relating to any political matter of
                national importance, including--(i) a legally qualified candidate; \30\
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                 \30\ The reference to ``licensee'' in section 315(e)(1) includes
                broadcast licensees and cable system operators, SDARS licensees, and
                DBS service providers engaged in origination programming. See 47 CFR
                76.5(p), 76.1701, 25.701, 25.702.
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                 The BCRA, at section 315(e)(2) of the Act,\31\ also specifies the
                kinds of records that must be maintained in political files, and it
                provides, at section 315(e)(3) of the Act, that ``[t]he information
                required by [section 315(e)] shall be placed in a political file as
                soon as possible and shall be retained by the licensee for a period of
                not less than 2 years.'' \32\
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                 \31\ 47 U.S.C. 315(e)(2).
                 \32\ Id. Section 315(e)(3). See infra para. 15.
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                II. Discussion
                A. ``Substantial Showing'' for Write-In Candidates
                 In order to update our rules to make them consistent with present-
                day campaign practices, we propose to amend Sec. Sec. 73.1940(f) and
                76.5(q) of the Commission's rules to add the use of social media and
                creation of a campaign website to the list of activities that a
                broadcast licensee or cable operator may consider in determining
                whether an individual who is running as a write-in candidate has made a
                ``substantial showing'' of his or her candidacy.\33\ The proposed
                amendment would recognize both activities as among the practices that
                are now commonly associated with political campaigning.
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                 \33\ 47 CFR 73.1940(f), 76.5(q). As we explain above, the
                definition of ``legally qualified candidates for public office'' set
                forth in section 73.1940 also applies for purposes of the political
                programming obligations of DBS providers and SDARS licensees. Id.
                Sec. Sec. 25.701(b)(1), 25.702(a). Thus, the analysis and
                discussion here as well as revisions to the definition in section
                73.1940 would apply to these entities as well.
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                 Only those individuals who have achieved the status of ``legally
                qualified candidate'' are entitled to avail themselves of the benefits
                and privileges bestowed by the political programming rules, including
                the reasonable access,\34\ equal opportunities,\35\ and lowest unit
                charge provisions.\36\ If seeking election by the write-in method, an
                individual, in addition to being eligible under applicable law to be a
                write-in candidate, must make a ``substantial showing'' that he or she
                is a bona fide candidate for the office being sought.\37\
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                 \34\ 47 U.S.C. 312(a)(7); 47 CFR 73.1944.
                 \35\ 47 U.S.C. 315(a); 47 CFR 73.1941, 76.205.
                 \36\ 47 U.S.C. 315(b); 47 CFR 73.1942, 76.206.
                 \37\ Id. Sections 73.1940(b)(2), 76.5(q)(2).
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                 Questions as to whether an individual who is running as a write-in
                candidate has made a ``substantial showing'' ordinarily arise when such
                individual approaches a broadcast station or cable system and makes a
                request to purchase time in furtherance of his or her candidacy or
                seeks to avail himself or herself of equal opportunities.\38\ Sections
                73.1940(f) and 76.5(q) define what it means to make a ``substantial
                showing'' by listing various activities that are commonly associated
                with political campaigning, including ``making campaign speeches,
                distributing campaign literature, issuing press releases, [and]
                maintaining a campaign headquarters.'' \39\
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                 \38\ 47 U.S.C. 315(a).
                 \39\ 47 CFR 73.1940(f), 76.5(q)(5). The Media Bureau has long
                required that an individual claiming to be a ``legally qualified
                candidate'' by the write-in method bears the burden of demonstrating
                that he or she has made a ``substantial showing'' of a bona fide
                candidacy. See, e.g., Complaint of Michael Stephen Levinson, 87 FCC
                2d 433, 435 (Broadcast Bur. 1980) (``The burden is on [the potential
                candidates] to establish to the stations from which [they] seek
                broadcast time under Section 312 that [they] have `engaged to a
                substantial degree in activities commonly associated with political
                campaigning.' ''). Further, the Media Bureau has held that a
                broadcaster's or cable operator's determination as to whether a
                potential write-in candidate has satisfied the ``substantial
                showing'' requirement is entitled to deference, provided the
                determination is reasonable and made in good faith. See Complaint by
                Michael Levinson Against Station WXXI-TV, Rochester, New York, 1 FCC
                Rcd 1305 (MMB 1986) (Michael Levinson) (``This agency will review
                the licensee's decision only to determine if it was unreasonable or
                made in bad faith.''); Complaint of Douglas S. Kraegar Against Radio
                Station WTLB Utica, New York, 87 FCC 2d 751, 753 (Broadcast Bur.
                1980) (``A licensee has the discretion to make a good faith judgment
                as to the bona fide qualifications of a write-in candidate.''). Cf.,
                CBS, Inc. v. FCC, 453 U.S. 367, 387 (1981) (``If broadcasters take
                the appropriate factors into account and act reasonably and in good
                faith, their decisions will be entitled to deference even if the
                Commission's analysis would have differed in the first instance.'').
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                 At the time our current rules were drafted, social media and
                campaign websites did not exist. Media coverage of recent campaigns on
                the national, state, and local levels indicates that the use of social
                media has become an activity that bona fide candidates routinely use to
                solicit support, financial contributions, and votes.\40\
                [[Page 48945]]
                Recent articles reveal that bona fide political campaigns use major
                social media platforms to advertise, connect with supporters, and
                fundraise \41\ and that such engagement in social media use, for
                example, by creating a Twitter or Facebook account, typically increases
                donations for new politicians.\42\ For instance, reports of the most
                recent election reflect that candidates garnered support by posting
                photographs and hosting chats on Instagram.\43\ In addition, social
                media platforms enable political campaigns to build support by
                disseminating campaign updates \44\ and targeting advertisements to
                potential voters,\45\ and they provide sophisticated tools to regularly
                measure user engagement.\46\
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                 \40\ See, e.g., Lata Nott, Political Advertising on Social Media
                Platforms (June 26, 2020), https://www.americanbar.org/groups/crsj/publications/human_rights_magazine_home/voting-in-2020/political-advertising-on-social-media-platforms/; Daniel Kreiss, Regina G.
                Lawrence, and Shannon C. McGregor, In Their Own Words: Political
                Practitioner Accounts of CandIdates, Audiences, Affordances, Genres,
                and Timing in Strategic Social Media Use, 35 Pol. Commc'n 26, 12-13
                (2018) (finding that each social media platform, with different
                audiences and capabilities, provides ``a primary way for candidates
                to introduce themselves to vastly dispersed constituencies and build
                their support among potential volunteers, donors, and voters'').
                 \41\ See, e.g., Maria Petrova, Ananya Sen, and Pinar Yildirim,
                Social Media and Political Contributions: The Impact of New
                Technology on Political Competition, Management Science, 7-8 (2020)
                (Petrova, Social Media and Political Contributions); Daniel Kreiss
                and Shannon C. McGregor, Technology Firms Shape Political
                Communication: The Work of Microsoft, Facebook, Twitter, and Google
                with Campaigns During the 2016 U.S. PresIdential Cycle, 35 Pol.
                Commc'n, 158-59 (2018).
                 \42\ Petrova, Social Media and Political Contributions, at 28.
                 \43\ University of Pennsylvania Knowledge @Wharton, How Social
                Media Is Shaping Political Campaigns (Aug. 17, 2020), https://knowledge.wharton.upenn.edu/article/how-social-media-is-shaping-political-campaigns/.
                 \44\ See Petrova, Social Media and Political Contributions, at
                5, 26-27 (``[M]ore frequent and more informative tweets (e.g.,
                including links to websites, responding to news fast, or more anti-
                establishment Tweets) are associated with receiving higher
                contributions after adopting Twitter.'').
                 \45\ See, e.g., Google Transparency Report Help Center,
                Political Advertising on Google FAQs, https://support.google.com/transparencyreport/answer/9575640#zippy=%2Cwhat-targeting-criteria-can-be-used-for-election-ads (last visited May 25, 2021); Snapchat
                Business Help Center, Audience Insights, https://businesshelp.snapchat.com/s/article/audience-insights?language=en_US&_ga=2.101326145.1539846222.1621879796-1506173507.1621879796 (last visited May 25, 2021).
                 \46\ See, e.g., Facebook Business Help Center, About Breakdowns,
                Metrics, and Filtering in Ads Reporting, https://www.facebook.com/business/help/264160060861852 (last visited May 25, 2021) (Ads
                Reporting allows advertisers to analyze demographic metrics
                including country, region, and designated market region); Google Ads
                Help, About Measuring Geographic Performance, https://support.google.com/google-ads/answer/2453994?hl=en (last visited May
                25, 2021) (Report Editor generates reports, which can show
                performance of ads targeted by location).
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                 In order that our rules reflect ordinary campaign practices, we
                propose to add the use of social media for the purpose of promoting or
                furthering a campaign for public office to the list of recognized
                campaign activities in Sec. Sec. 73.1940(f) and 76.5(q). We seek
                comment on this proposal and the types of campaign-related activities
                for which social media could be used in demonstrating a substantial
                showing of a bona fide candidacy. For instance, a candidate might use
                social media to raise funds, solicit votes, share policy positions, and
                engage in digital dialogues with voters. We note that we are not
                proposing that social media presence alone would be sufficient to
                support a status of ``legally qualified candidate'' but that it would
                be an additional indicator of activities commonly associated with
                political campaigning needed to make substantial showing of a bona fide
                candidacy.
                 We also propose to add creation of a campaign website to the list
                of recognized campaign activities in Sec. Sec. 73.1940(f) and 76.5(q).
                Recent articles indicate that campaign websites, like social media
                platforms, are used by candidates to connect to a wide audience of
                potential voters instantaneously and facilitate direct communication
                and fundraising.\47\ Accordingly, we tentatively conclude that adding
                the creation of a campaign website to the list of recognized activities
                is justified for the same reasons provided in support of including use
                of social media. We again note that a website alone would not be
                sufficient to support a status of ``legally qualified candidate'' but
                that it would be an additional indicator of activities commonly
                associated with political campaigning needed to make substantial
                showing of a bona fide candidacy. We seek comment on this conclusion
                and the proposal.
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                 \47\ See, e.g., Dick Morris, Direct Democracy and the internet,
                34 Loy. L.A. L. Rev. 1033 (2000); Diana Owen, New Media and
                Political Campaigns, The Oxford Handbook of Pol. Commc'n (2014).
                (since 2008, campaigns have used websites to incorporate interactive
                applications and link to their social media accounts); Elisa
                Shearer, Pew Research Center, CandIdates' Social Media Outpaces
                Their websites and Emails As An Online Campaign News Sources (2016),
                https://www.pewresearch.org/fact-tank/2016/07/20/candidates-social-media-outpaces-their-websites-and-emails-as-an-online-campaign-news-source/ (while candidates' social media posts outpace campaign
                websites as a source of online campaign news, campaign websites are
                also an important source of online campaign information).
                ---------------------------------------------------------------------------
                 Finally, we seek comment on whether other activities consistent
                with modern campaign practices, such as the use of digital marketing
                and advertising, should be added to the list of recognized campaign
                activities in Sec. Sec. 73.1940(f) and 76.5(q). If additional
                activities are included, should the substantial showing analysis
                involve any limiting factors, such as requiring that the marketing and
                advertising be directed toward persons in areas where votes are being
                solicited?
                B. Implementation of the BCRA and Section 315 of the Act
                 We propose to revise the political file rules for broadcast
                licensees, cable operators, DBS providers, and SDARS licensees to bring
                them into conformity with the BCRA and section 315(e) of the Act.\48\
                As discussed above, in 2002, Congress enacted the BCRA, which, among
                other things, adopted new section 315(e) of the Act.\49\ While the
                Commission has advised relevant parties consistent with the
                recordkeeping requirements embodied in section 315(e), the rules were
                not updated. Therefore, the changes that we are proposing today would
                conform our rules to the statutory requirements. Specifically, section
                315(e)(1) codifies the requirement that information regarding any
                request to purchase advertising time that ``is made on behalf of a
                legally qualified candidate for public office,'' also known as
                candidate ads, be placed in the political file. It also specifies that
                the political recordkeeping obligations include any request for the
                purchase of advertising time that ``communicates a message relating to
                any political matter of national importance,'' also known as issue
                ads.\50\ Section 315(e)(2) identifies the specific records that must be
                placed in political files for both candidate ads and issue ads that
                communicate a message relating to a political matter of national
                importance.\51\ These records include whether the request to purchase
                broadcast time has been accepted or rejected, information about the
                advertisement(s), and information about the advertiser. The
                Commission's political file rules for broadcast licensees, cable
                television system operators, DBS providers, and SDARS licensees
                currently require these entities to maintain for public inspection only
                those records that relate to requests for time by or on behalf of
                candidates for public office.\54\ These rules make no mention of the
                obligation specified in section 315(e)(1)(B) of the Act to also
                maintain records of requests for time about issue ads that communicate
                a
                [[Page 48946]]
                message relating to any political matter of national importance. Our
                rules therefore do not fully reflect all of the statutory requirements.
                We propose to revise the political file rules for these entities to
                conform with the language in sections 315(e)(1) and (e)(2) of the Act.
                Specifically, we propose to revise these rules to require these
                entities to maintain in their online political inspection files not
                only records of each request for advertising time that is made by or on
                behalf of a legally qualified candidate for public office, but also for
                each request for advertising time that ``communicates a message
                relating to any political matter of national importance.'' \52\ In
                addition, we propose to revise our rules to list the specific records
                that must be maintained in online political files for both candidate
                ads and issue ads, consistent with list enumerated in section
                315(e)(2). These proposed revisions would implement Congress's
                directive in the BCRA and ensure our political recordkeeping rules
                reflect statutory requirements. We seek comment on this proposal.\53\
                ---------------------------------------------------------------------------
                 \48\ 47 U.S.C. 315(e); 47 CFR 25.701(d), 25.702(b), 73.1943,
                76.1701.
                 \49\ Public Law 107-155, Sec. 504, 116 Stat. 81 (2002)
                (codified at 47 U.S.C. 315(e)).
                 \50\ 47 U.S.C. 315(e)(1)(a) through (b).
                 \51\ 47 U.S.C. 315(e)(2).
                 \54\ 47 CFR 25.701(d), 25.702(b), 73.1943, 76.1701.
                 \52\ 47 U.S.C. 315(e)(1)(B).
                 \53\ We note that section 315(e)(3) of the Act provides that
                ``[t]he information required by [section 315(e)] shall be placed in
                a political file as soon as possible and shall be retained by the
                licensee for a period of not less than 2 years.'' 47 U.S.C.
                315(e)(3). Our existing political file rules already include this
                requirement. 47 CFR 25.701(d)(2), 25.702(b)(2), 73.1943(c),
                76.1701(c). Therefore, we need not propose changes to these rules to
                implement section 315(e)(3).
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                C. Cost-Benefit Analysis
                 Finally, we seek comment on the benefits and costs associated with
                adopting the proposed changes. In addition to any benefits to the
                public at large, are there also benefits to industry through
                clarification of the obligations on licensees and regulatees? We also
                seek comment on any potential costs that would be imposed on licensees
                and regulatees if we adopt the proposals contained in this NPRM. In
                this regard, we note that the proposed changes would largely conform
                our rules to the requirements of the statute. Comments should be
                accompanied by specific data and analysis supporting claimed costs and
                benefits.
                III. Procedural Matters
                 Ex Parte Rules--Permit-But-Disclose. The proceeding this Notice
                initiates shall be treated as a ``permit-but-disclose'' proceeding in
                accordance with the Commission's ex parte rules.\54\ Persons making ex
                parte presentations must file a copy of any written presentation or a
                memorandum summarizing any oral presentation within two business days
                after the presentation (unless a different deadline applicable to the
                Sunshine period applies). Persons making oral ex parte presentations
                are reminded that memoranda summarizing the presentation must (1) list
                all persons attending or otherwise participating in the meeting at
                which the ex parte presentation was made, and (2) summarize all data
                presented and arguments made during the presentation. If the
                presentation consisted in whole or in part of the presentation of data
                or arguments already reflected in the presenter's written comments,
                memoranda, or other filings in the proceeding, the presenter may
                provide citations to such data or arguments in his or her prior
                comments, memoranda, or other filings (specifying the relevant page
                and/or paragraph numbers where such data or arguments can be found) in
                lieu of summarizing them in the memorandum. Documents shown or given to
                Commission staff during ex parte meetings are deemed to be written ex
                parte presentations and must be filed consistent with rule 1.1206(b).
                In proceedings governed by rule 1.49(f) or for which the Commission has
                made available a method of electronic filing, written ex parte
                presentations and memoranda summarizing oral ex parte presentations,
                and all attachments thereto, must be filed through the electronic
                comment filing system available for that proceeding, and must be filed
                in their native format (e.g., .doc, .xml, .ppt, searchable .pdf).
                Participants in this proceeding should familiarize themselves with the
                Commission's ex parte rules.
                ---------------------------------------------------------------------------
                 \54\ 47 CFR 1.1200 et seq.
                ---------------------------------------------------------------------------
                 Initial Regulatory Flexibility Act Analysis. The Regulatory
                Flexibility Act of 1980, as amended (RFA), requires that a regulatory
                flexibility analysis be prepared for notice and comment rulemaking
                proceedings, unless the agency certifies that ``the rule will not, if
                promulgated, have a significant economic impact on a substantial number
                of small entities.'' \55\ The RFA generally defines the term ``small
                entity'' as having the same meaning as the terms ``small business,''
                ``small organization,'' and ``small governmental jurisdiction.'' In
                addition, the term ``small business'' has the same meaning as the term
                ``small business concern'' under the Small Business Act.\56\ A ``small
                business concern'' is one which: (1) Is independently owned and
                operated; (2) is not dominant in its field of operation; and (3)
                satisfies any additional criteria established by the Small Business
                Administration (SBA).\57\
                ---------------------------------------------------------------------------
                 \55\ 5 U.S.C. 603.
                 \56\ Id. Section 601(3) (adopting by reference the definition of
                ``small business concern'' in 15 U.S.C. 632). Pursuant to the RFA,
                the statutory definition of a small business applies ``unless an
                agency, after consultation with the Office of Advocacy of the Small
                Business Administration and after opportunity for public comment,
                establishes one or more definitions of such term which are
                appropriate to the activities of the agency and publishes such
                definition(s) in the Federal Register.'' 5 U.S.C. 601(3).
                 \57\ 15 U.S.C. 632.
                ---------------------------------------------------------------------------
                 With respect to this Notice of Proposed Rulemaking, an Initial
                Regulatory Flexibility Analysis (IRFA) under the RFA is contained in
                Appendix B. Written public comments are requested on the IFRA and must
                be filed in accordance with the same filing deadlines as comments on
                this Notice of Proposed Rulemaking, with a distinct heading designating
                them as responses to the IRFA. In addition, a copy of this Notice of
                Proposed Rulemaking and the IRFA will be sent to the Chief Counsel for
                Advocacy of the SBA and will be published in the Federal Register.
                 Paperwork Reduction Act. This document proposes new or modified
                information collection requirements. The Commission, as part of its
                continuing effort to reduce paperwork burdens and pursuant to the
                Paperwork Reduction Act of 1995, Public Law 104-13, invites the general
                public and the Office of Management and Budget (OMB) to comment on
                these information collection requirements. In addition, pursuant to the
                Small Business Paperwork Relief Act of 2002, Public Law 107-198, see 44
                U.S.C. 3506(c)(4), we seek specific comment on how we might further
                reduce the information collection burden for small business concerns
                with fewer than 25 employees.
                Initial Regulatory Flexibility Act Analysis
                 As required by the Regulatory Flexibility Act of 1980, as amended
                (RFA),\58\ the Commission has prepared this Initial Regulatory
                Flexibility Analysis (IRFA) of the possible significant economic impact
                on small entities of the policies and rules proposed in this NPRM. The
                Commission requests written public comments on this IRFA. Comments must
                be identified as responses to the IRFA and must be filed by the
                deadlines for comments specified in the NPRM. The Commission will send
                a copy of the NPRM, including this IRFA, to the Chief Counsel for
                Advocacy of the Small
                [[Page 48947]]
                Business Administration (SBA).\59\ In addition, the NPRM and IRFA (or
                summaries thereof) will be published in the Federal Register.\60\
                ---------------------------------------------------------------------------
                 \58\ 5 U.S.C. 603. The RFA, 5 U.S.C. 601-612, has been amended
                by the Small Business Regulatory Enforcement Fairness Act of 1996
                (SBREFA), Public Law 104-121, Title II, 110 Stat. 857 (1996). The
                SBREFA was enacted as Title II of the Contract with America
                Advancement Act of 1996 (CWAAA).
                 \59\ 5 U.S.C. 603(a).
                 \60\ Id.
                ---------------------------------------------------------------------------
                Need for, and Objectives of, the Proposed Rules
                 While the agency has strived to update its guidance to reflect
                changes in law and campaign practices, it has not undertaken a formal
                review to update the political programming and recordkeeping rules
                since 1991.\61\ Given the substantial growth of political media
                messaging in recent years,\62\ the updates proposed in this item are
                intended to conform our rules with statutory amendments, reflect
                existing practices and guidance,\63\ and account for modern campaign
                practices.
                ---------------------------------------------------------------------------
                 \61\ Codification of the Commission's Political Programming
                Policies, MM Docket No. 91-168, Report and Order, 7 FCC Rcd 678
                (1991) (1991 Political Programming Order).
                 \62\ John Haltiwanger, Americans are Already Exhausted with the
                2020 Election, and it's Just Getting Started. Other Countries Have
                Laws Limited the Length of Campaigns (Feb. 10, 2020), https://www.businessinsider.com/us-presidential-elections-are-absurdly-long-compared-rest-of-world-2020-2 (explaining that the 2020 U.S.
                Presidential election would last approximately 1,194 days); Karl
                Evers-Hillstrom, Most Expensive Ever: 2020 Election Cost $14.4
                Billion (Feb. 11, 2021), https://www.opensecrets.org/news/2021/02/2020-cycle-cost-14p4-billion-doubling-16/ (2020 campaign spending
                doubled the amount in 2016).
                 \63\ The Commission has a longstanding practice of providing
                informal guidance to broadcasters and other regulatees regarding
                their political programming and related recordkeeping obligations
                and working with industry representatives to foster compliance.
                ---------------------------------------------------------------------------
                 Sections 312(a)(7) and 315 of the Communications Act of 1934, as
                amended (Act), set forth the political programming obligations of
                broadcast licensees and other Commission regulatees.\64\ Section
                312(a)(7) requires broadcast licensees to give legally qualified
                candidates for federal office ``reasonable access'' to their
                facilities, or to permit them to purchase ``reasonable amounts of
                time.'' \65\ Under section 315(a), if a broadcast licensee, cable
                operator, or other regulatee permits one legally qualified candidate
                for a public office to use its station, it must afford all other
                candidates for that office an ``equal opportunity'' to use the
                station.\66\ Section 315(b) provides that, during certain periods
                before an election, legally qualified candidates are entitled to ``the
                lowest unit charge of the station or cable system for the same class
                and amount of time for the same period.'' \67\ The entitlements
                embodied in sections 312(a)(7) and 315 of the Act are available only to
                persons who have achieved the status of ``legally qualified
                candidate.'' \68\
                ---------------------------------------------------------------------------
                 \64\ 47 U.S.C. 312(a)(7), 315. The Commission has concluded that
                section 312(a)(7) does not apply to cable operators. 1991 Political
                Programming Order, 7 FCC Rcd at 679, para. 4. Section 315(c) of the
                Act defines the term ``broadcasting station'' as including cable
                television systems and the terms ``licensee'' and ``station
                licensee'' as including cable operators. 47 U.S.C. 315(c) (``For
                purposes of this section--(1) the term `broadcasting station'
                includes a community antenna television system; and (2) the terms
                `licensee' and `station licensee' when used with respect to a
                community antenna television system mean the operator of such
                system.''). Thus, the requirements of section 315 apply to cable
                operators as well as broadcast licensees. In 1997, the Commission
                extended the political programming provisions in sections 312(a)(7)
                and 315 of the Act to SDARS licensees. Establishment of Rules and
                Policies for the Digital Audio Radio Satellite Service in the 2310-
                2360 MHz Frequency Band, IB Docket No. 95-91, Gen. Docket No. 90-
                357, Report and Order Memorandum Opinion and Order and Further
                Notice of Proposed Rulemaking, 12 FCC Rcd 5754, 5792, para. 92
                (1997); 47 CFR 25.702(a)-(b). In 1998, in accordance with section
                335 of the Act, 47 U.S.C. 335, the Commission established rules
                applying the political programming rules in sections 312(a)(7) and
                315 of the Act to DBS service providers. Implementation of Section
                25 of the Cable Television Consumer Protection and Competition Act
                of 1992, Direct Broadcast Satellite Public Interest Obligations, MM
                Docket No. 93-205, Report and Order, 13 FCC Rcd 23254 (1998) (DBS
                Public Interest Obligations Report and Order), recon. denied,
                Memorandum Opinion and Order on Reconsideration of the First Report
                and Order, 19 FCC Rcd 5854 (2003) (Order on ReconsIderation), Order
                on ReconsIderation vacated and superseded by Second Order on
                Reconsideration of First Report and Order, 19 FCC Rcd 5647 (2004)
                (DBS Public Interest Obligations Sua Sponte ReconsIderation); 47 CFR
                25.701(b)-(d).
                 \65\ 47 U.S.C. 312(a)(7). See 47 CFR 73.1944.
                 \66\ 47 U.S.C. 315(a). See 47 CFR 73.1941, 76.205.
                 \67\ 47 U.S.C. 315(b). See 47 CFR 73.1942, 76.206.
                 \68\ While section 312(a)(7) applies only to legally qualified
                candidates for federal office, section 315 applies to all candidates
                for elective office, whether federal, state, or local.
                ---------------------------------------------------------------------------
                 Section 73.1940 of the Commission's rules defines who is a
                ``legally qualified candidate for public office.'' \69\ Generally, an
                individual seeking election (other than for President or Vice
                President) must publicly announce his or her intention to run for
                office,\70\ must be qualified to hold the office for which he or she is
                a candidate,\71\ and must have qualified for a place on the ballot or
                have publicly committed himself or herself to seeking election by the
                write-in method.\72\ If seeking election by the write-in method, the
                individual, in addition to being eligible under applicable law to be a
                write-in candidate, must make a ``substantial showing'' that he or she
                is a bona fide candidate for the office being sought.\73\ Section
                73.1940(f) of the Commission's rules specifies the requirements to
                demonstrate a ``substantial showing'' of a bona fide candidacy by
                providing a nonexclusive list of activities commonly associated with
                political campaigning.
                ---------------------------------------------------------------------------
                 \69\ 47 CFR 73.1940. Section 76.5(q) of the Commission's rules
                includes an identical definition of ``legally qualified candidates
                for public office'' used for purposes of the political programming
                rules governing cable systems. Id. Sec. 76.5(q). The definition of
                ``legally qualified candidates for public office'' set forth in
                section 73.1940 also applies for purposes of the political
                programming obligations of DBS providers and SDARS licensees. Id.
                Sec. Sec. 25.701(b)(1), 25.702(a).
                 \70\ Id. Sec. 73.1940(a)(1).
                 \71\ Id. Sec. 73.1940(a)(2).
                 \72\ Id. Sec. Sec. 73.1940(a)(3), 73.1940(b)(1), and
                73.1940(b)(2).
                 \73\ Id. Sec. 73.1940(b)(2).
                ---------------------------------------------------------------------------
                 The political recordkeeping requirements serve to reinforce the
                statutory protections for political programming. The Commission first
                adopted rules requiring broadcast stations to maintain public
                inspection files documenting requests for political advertising time
                more than 80 years ago.\77\ It is crucial that stations maintain
                political files that are complete and up to date because the
                information in them directly affects, among other things, the statutory
                rights of opposing candidates to request equal opportunities under
                section 315(a) of the Act and present their positions to the public
                prior to an election.\74\ Additionally, these files enable the public
                to verify that licensees have complied with their obligations relating
                to use of their facilities by candidates for political office and to
                obtain information about entities sponsoring candidate and issue
                advertisements.\75\ The Commission also has applied political file
                rules to cable television system operators,\76\ DBS
                [[Page 48948]]
                providers,\77\ and SDARS licensees,\78\ finding that the rationale for
                imposing such requirements on broadcasters similarly applies to these
                entities.
                ---------------------------------------------------------------------------
                 \77\ See 3 FR 1691 (1938).
                 \74\ Pursuant to section 73.1941(c) of the Rules, candidates
                have one week from an opponent's initial ``use'' to request equal
                opportunities. 47 CFR 73.1941(c). The failure by a station to
                promptly upload information about each ``use'' denies requesting
                candidates the notice they need to assert their statutory rights to
                equal opportunities in a timely manner. Standardized and Enhanced
                Disclosure Requirements for Television Broadcast Licensee Public
                Interest Obligations, MM Docket Nos. 00-168 and 00-44, Second Report
                and Order, 27 FCC Rcd 4535, 4562, para. 55 (2012).
                 \75\ Review of the Commission's Rules Regarding the Main Studio
                and Local Public Inspection Files of Broadcast Television and Radio
                Stations, MM Docket No. 97-138, Report and Order, 13 FCC Rcd 15691,
                15716, para. 54 (1998).
                 \76\ Amendment of Part 76 of the Commission's Rules and
                Regulations Relative to Obligations of Cable Television Systems to
                Maintain Public Inspection Files and Permit System Inspections,
                Docket No. 19948, Report and Order, 48 FCC 2d 72, para. 1 (1974); 47
                CFR 76.1701.
                 \77\ Section 335 of the Act imposes public interest obligations
                on DBS providers and requires the Commission, at a minimum, to apply
                the access to broadcast time requirement of section 312(a)(7) and
                the use of facilities requirements of section 315 to DBS providers.
                47 U.S.C. 335(a). The Commission adopted rules requiring DBS
                providers to abide by political file obligations similar to those
                requirements placed on terrestrial broadcasters and cable systems in
                order to assist in evaluations of compliance with the political
                programming rules and to enable competing candidates to review other
                candidates' advertising access and rates. DBS Public Interest
                Obligations Report and Order, 13 FCC Rcd at 23271, para. 41; DBS
                Public Interest Obligations Sua Sponte ReconsIderation, 19 FCC Rcd
                at 5561, para. 35; 47 CFR 25.701(d).
                 \78\ Expansion of Online Public File Obligations to Cable and
                Satellite TV Operators and Broadcast and Satellite Radio Licensees,
                MB Docket No. 14.217, Report and Order, 31 FCC Rcd 526, 537-38,
                paras. 26-27 (2016); Applications for Consent to the Transfer of
                Control of Licenses, XM Satellite Radio Holdings Inc., Transferor,
                to Sirius Satellite Radio Inc., Transferee, MB Docket No. 07-57,
                Memorandum Opinion and Order and Report and Order, 23 FCC Rcd 12348,
                12415, para. 146 (2008); 47 CFR 25.702(b).
                ---------------------------------------------------------------------------
                 In 2002, Congress enacted the Bipartisan Campaign Reform Act
                (BCRA), which amended section 315 of the Act.\79\ The BCRA added new
                section 315(e) to codify the Commission's existing political file
                obligations by requiring that information regarding any request to
                purchase advertising time that ``is made on behalf of a legally
                qualified candidate for public office'' be placed in the political
                file.\80\ In addition, the BCRA expanded the political file
                requirements to include any request to purchase political advertising
                time that ``communicates a message relating to any political matter of
                national importance.'' \81\ Specifically, section 315(e)(1) of the Act
                requires licensees to make available for public inspection a complete
                record of each request for the purchase of broadcast time by or on
                behalf of a legally qualified candidate and by or on behalf of any
                other entity whose ad communicates a message relating to any political
                matter of national importance.\82\
                ---------------------------------------------------------------------------
                 \79\ Public Law 107-155, 504, 116 Stat. 81 (2002) (codified at
                47 U.S.C. 315(e)).
                 \80\ 47 U.S.C. 315(e)(1).
                 \81\ Id.
                 \82\ Id. Section 315(e)(1).
                 The BCRA also specified the records that must be maintained in
                political files. Specifically, section 315(e)(2) requires licensees
                to place in their political files information that includes whether
                the request to purchase broadcast time has been accepted or
                rejected, information about the advertisement(s), and information
                ---------------------------------------------------------------------------
                about the advertiser.
                 Section 315(e)(3) of the Act provides that ``[t]he information
                required by [section 315(e)] shall be placed in a political file as
                soon as possible and shall be retained by the licensee for a period of
                not less than 2 years.'' \87\
                ---------------------------------------------------------------------------
                 \87\ Id. Section 315(e)(3).
                ---------------------------------------------------------------------------
                 The NPRM proposes to revise the definition of ``legally qualified
                candidate for public office'' to add the use of social media and
                creation of a campaign website to the existing list of activities that
                may be considered in determining whether an individual running as a
                write-in candidate has made a ``substantial showing'' of his or her
                bona fide candidacy.\83\ The NPRM also proposes to revise the
                Commission's political file rules to conform with BCRA's amendment to
                Section 315(e) of the Act, which included within the political file
                requirements any request for the purchase of advertising time that
                ``communicates a message relating to any political matter of national
                importance'' (i.e., issue ads) and specify the records that must be
                maintained.\84\ Additionally, the proposed revisions would specify the
                records that must be maintained in political files.
                ---------------------------------------------------------------------------
                 \88\ Id. Section 315(e)(3).
                 \84\ Public Law 107-155, section 504, 116 Stat. 81 (2002)
                (codified at 47 U.S.C. 315(e)).
                ---------------------------------------------------------------------------
                Legal Basis
                 The proposed action is authorized under sections 151, 154(i),
                154(j), 303(r), 307, 312, 315,335, and 403 of the Communications Act of
                1934, as amended, 47 U.S.C. 151, 154(i), 154(j), 303(r), 307, 312, 315,
                335, and 403.
                Description and Estimate of the Number of Small Entities to Which the
                Proposed Rules Will Apply
                 The RFA directs agencies to provide a description of, and where
                feasible, an estimate of the number of small entities that may be
                affected by the proposed rule revisions, if adopted.\85\ The RFA
                generally defines the term ``small entity'' as having the same meaning
                as the terms ``small business,'' ``small organization,'' and ``small
                governmental jurisdiction.'' \86\ In addition, the term ``small
                business'' has the same meaning as the term ``small business concern''
                under the Small Business Act (SBA).\87\ A small business concern is one
                which: (1) Is independently owned and operated; (2) is not dominant in
                its field of operation; and (3) satisfies any additional criteria
                established by the SBA.\88\ Below, we provide a description of such
                small entities, as well as an estimate of the number of such small
                entities, where feasible.
                ---------------------------------------------------------------------------
                 \85\ 5 U.S.C. 603(b)(3).
                 \86\ 5 U.S.C. 601(6); see infra note 38 (explaining the
                definition of ``small business'' under 5 U.S.C. 601(3)); see 5
                U.S.C. 601(4) (defining ``small organization'' as ``any not-for-
                profit enterprise which is independently owned and operated and is
                not dominant in its field, unless an agency establishes, after
                opportunity for public comment, one or more definitions of such term
                which are appropriate to the activities of the agency and publishes
                such definition(s) in the Federal Register''); 5 U.S.C. 601(5)
                (defining ``small governmental jurisdiction'' as ``governments of
                cities, counties, towns, townships, villages, school districts, or
                special districts, with a population of less than fifty thousand,
                unless an agency establishes, after opportunity for public comment,
                one or more definitions of such term which are appropriate to the
                activities of the agency and which are based on such factors as
                location in rural or sparsely populated areas or limited revenues
                due to the population of such jurisdiction, and publishes such
                definition(s) in the Federal Register'').
                 \87\ 5 U.S.C. 601(3) (adopting by reference the definition of
                ``small business concern'' in 15 U.S.C. 632(a)(1)). Pursuant to 5
                U.S.C. 601(3), the statutory definition of a small business applies
                ``unless an agency, after consultation with the Office of Advocacy
                of the Small Business Administration and after opportunity for
                public comment, establishes one or more definitions of such term
                which are appropriate to the activities of the agency and publishes
                such definition(s) in the Federal Register.'' Id.
                 \88\ 15 U.S.C. 632(a)(1)-(2)(A).
                ---------------------------------------------------------------------------
                 Television Broadcasting. This U.S. Economic Census category
                ``comprises establishments primarily engaged in broadcasting images
                together with sound.'' \89\ These establishments operate television
                broadcast studios and facilities for the programming and transmission
                of programs to the public.\90\ These establishments also produce or
                transmit visual programming to affiliated broadcast television
                stations, which in turn broadcast the programs to the public on a
                predetermined schedule. Programming may originate in their own studio,
                from an affiliated network, or from external sources. The SBA has
                created the following small business size standard for such businesses:
                Those having $41.5 million or less in annual receipts.\91\ According to
                the 2012 Economic Census (when the SBA's size standard was set at $38.5
                million or less in annual receipts), 751 firms in the small business
                size category operated in that year. Of that number, 656 had annual
                receipts of $25 million or less, 25 had annual receipts between $25
                million and $49,999,999 and 70 had annual receipts of $50 million or
                more.\92\ Based on this data, we estimate that the
                [[Page 48949]]
                majority of commercial television broadcast stations are small entities
                under the applicable size standard.
                ---------------------------------------------------------------------------
                 \89\ U.S. Census Bureau, 2017 NAICS Definitions, ``515120
                Television Broadcasting,'' http://www.census.gov./cgi-bin/sssd/
                naics/naicsrch.
                 \90\ Id.
                 \91\ 13 CFR 121.201; 2012 NAICS code 515120.
                 \92\ U.S. Census Bureau, Table No. EC1251SSSZ4, Information:
                Subject Series--Establishment and Firm Size: Receipts Size of Firms
                for the United States: 2012 (515120 Television Broadcasting).
                https://factfinder.census.gov/faces/tableservices/jsf/pages/productview.xhtml?pid=ECN_2012_US_51SSSZ4&prodType=table.
                ---------------------------------------------------------------------------
                 Additionally, the Commission has estimated the number of licensed
                commercial television stations to be 1,374.\93\ Of this total, 1,263
                stations (or 92%) had revenues of $41.5 million or less in 2019,
                according to Commission staff review of the BIA Kelsey Inc. Media
                Access Pro Television Database (BIA) on July 30, 2020, and therefore
                these stations qualify as small entities under the SBA definition. In
                addition, the Commission estimates the number of noncommercial
                educational television stations to be 384.\94\ The Commission does not
                compile and does not have access to information on the revenue of NCE
                stations that would permit it to determine how many such stations would
                qualify as small entities. There are also 386 Class A stations.\95\
                Given the nature of this service, the Commission presumes that all of
                these stations qualify as small entities under the applicable SBA size
                standard.
                ---------------------------------------------------------------------------
                 \93\ Broadcast Station Totals as of March 31, 2021, News Release
                (MB Apr. 5, 2021) (Mar. 31, 2021 Broadcast Station Totals), https://www.fcc.gov/document/broadcast-station-totals-march-31-2021.
                 \94\ Id.
                 \95\ Id.
                ---------------------------------------------------------------------------
                 Radio Broadcasting. This U.S. Economic Census category ``comprises
                establishments primarily engaged in broadcasting aural programs by
                radio to the public.'' \96\ Programming may originate in the
                establishment's own studio, from an affiliated network, or from
                external sources. The SBA has created the following small business size
                standard for such businesses: Those having $41.5 million or less in
                annual receipts.\97\ According to Economic Census data for 2012 (when
                the SBA's size standard was set at $38.5 million or less in annual
                receipts), 2,849 firms in this category operated in that year.\98\ Of
                that number, 2,806 operated with annual receipts of less than $25
                million per year, 17 with annual receipts between $25 million and
                $49,999,999 million and 26 with annual receipts of $50 million or
                more.\99\ Based on this data, we estimate that the majority of
                commercial radio broadcast stations were small under the applicable SBA
                size standard.
                ---------------------------------------------------------------------------
                 \96\ U.S. Census Bureau, 2017 NAICS Definitions, ``515112 Radio
                Stations,'' http://www.census.gov./cgi-bin/sssd/naics/naicsrch.
                 \97\ 13 CFR 121.201; 2017 NAICS code 515112.
                 \98\ U.S. Census Bureau, U.S. Census Bureau, Table No.
                EC1251SSSZ4, Information: Subject Series--Establishment and Firm
                Size: Receipts Size of Firms for the United States: 2012 (515112
                Radio Stations) https://factfinder.census.gov/bkmk/table/1.0/en/ECN/
                2012_US/51SSSZ4//naics~515112[verbar].
                 \99\ Id.
                ---------------------------------------------------------------------------
                 The Commission has estimated the number of licensed commercial AM
                radio stations to be 4,546 and the number of commercial FM radio
                stations to be 6,682 for a total of 11,228 commercial stations.\100\ Of
                this total, 11,266 stations (or 99%) had revenues of $41.5 million or
                less in 2019, according to Commission staff review of the BIA Kelsey
                Inc. Media Access Pro Television Database (BIA) on July 30, 2020, and
                therefore these stations qualify as small entities under the SBA
                definition. In addition, there were 4,213 noncommercial, educational
                (NCE) FM stations. The Commission does not compile and does not have
                access to information on the revenue of NCE stations that would permit
                it to determine how many such stations would qualify as small entities.
                ---------------------------------------------------------------------------
                 \100\ Mar. 31, 2021 Broadcast Station Totals.
                ---------------------------------------------------------------------------
                 We note, however, that in assessing whether a business concern
                qualifies as ``small'' under the above definition, business (control)
                affiliations \101\ must be included. Our estimate, therefore, likely
                overstates the number of small entities that might be affected by our
                action, because the revenue figure on which it is based does not
                include or aggregate revenues from affiliated companies. In addition,
                another element of the definition of ``small business'' requires that
                an entity not be dominant in its field of operation. We are unable at
                this time to define or quantify the criteria that would establish
                whether a specific television broadcast station is dominant in its
                field of operation. Accordingly, the estimate of small businesses to
                which the rules may apply does not exclude any radio or television
                station from the definition of a small business on this basis and is
                therefore possibly over-inclusive. An additional element of the
                definition of ``small business'' is that the entity must be
                independently owned and operated. Because it is difficult to assess
                these criteria in the context of media entities, the estimate of small
                businesses to which the rules may apply does not exclude any radio or
                television station from the definition of a small business on this
                basis and similarly may be over-inclusive.
                ---------------------------------------------------------------------------
                 \101\ ``[Business concerns] are affiliates of each other when
                one concern controls or has the power to control the other or a
                third party or parties controls or has the power to control both.''
                13 CFR 21.103(a)(1).
                ---------------------------------------------------------------------------
                 Cable Companies and Systems (Rate Regulation Standard) The
                Commission has also developed its own small business size standards for
                the purpose of cable rate regulation. Under the Commission's rules, a
                ``small cable company'' is one serving 400,000 or fewer subscribers
                nationwide.\102\ Industry data indicates that, of the 777 cable
                companies currently operating in the United States, 766 serve 400,000
                or fewer subscribers.\103\ Additionally, under the Commission's rules,
                a ``small system'' is a cable system serving 15,000 or fewer
                subscribers.\104\ According to industry data, there are currently 4,336
                active cable systems in the United States.\105\ Of this total, 3,650
                cable systems have fewer than 15,000 subscribers.\106\ Thus, the
                Commission believes that the vast majority of cable companies and cable
                systems are small entities.
                ---------------------------------------------------------------------------
                 \102\ 47 CFR 76.901(d). The Commission determined that this size
                standard equates approximately to a size standard of $100 million or
                less in annual revenues. Implementation of Sections of the Cable
                Television Consumer Protection and Competition Act of 1992: Rate
                Regulation, MM Docket Nos. 93-215 and 92-266, Sixth Report and Order
                and Eleventh Order on Reconsideration, 10 FCC Rcd 7393, 7408, para.
                28 (1995).
                 \103\ See S&P Global Market Intelligence, MediaCensus, Operator
                Subscribers by Geography: National Report, Subscribers by Operator,
                https://platform.mi.spglobal.com/web/client?auth=inherit#industry/mediaCensusHome (last visited Jul. 28, 2020).
                 \104\ 47 CFR 76.901(c).
                 \105\ See S&P Global Market Intelligence, MediaCensus, Operator
                Subscribers by Geography: Headend by Headend Report, Subscribers by
                Headend, https://platform.mi.spglobal.com/web/client?auth=inherit#industry/mediaCensusHome (last visited Jul. 28,
                2020).
                 \106\ Id.
                ---------------------------------------------------------------------------
                 Cable System Operators (Telecom Act Standard). The Communications
                Act of 1934, as amended, also contains a size standard for small cable
                system operators, which is ``a cable operator that, directly or through
                an affiliate, serves in the aggregate fewer than one percent of all
                subscribers in the United States and is not affiliated with any entity
                or entities whose gross annual revenues in the aggregate exceed
                $250,000,000.'' \107\ As of 2019, there were approximately 48,646,056
                basic cable video subscribers in the United States.\108\ Accordingly,
                an operator serving fewer than 486,460 subscribers shall be deemed a
                small operator if its annual revenues, when combined with the total
                annual revenues of all its affiliates, do not exceed $250 million in
                the aggregate.\109\ Based on available data, we find that all but five
                cable operators are small entities under this
                [[Page 48950]]
                size standard.\110\ We note that the Commission neither requests nor
                collects information on whether cable system operators are affiliated
                with entities whose gross annual revenues exceed $250 million.\111\
                Therefore, we are unable at this time to estimate with greater
                precision the number of cable system operators that would qualify as
                small cable operators under the definition in the Communications Act.
                ---------------------------------------------------------------------------
                 \107\ 47 U.S.C. 543(m)(2); see also 47 CFR 76.901(e).
                 \108\ S&P Global Market Intelligence, U.S. Cable Subscriber
                Highlights, Basic Subscribers(actual) 2019, U.S. Cable MSO Industry
                Total, see also U.S. Multichannel Industry Benchmarks, U.S. Cable
                Industry Benchmarks, Basic Subscribers 2019Y, https://platform.marketintelligence.spglobal.com.
                 \109\ 47 CFR 76.901(e).
                 \110\ S&P Global Market Intelligence, Top Cable MSOs as of 12/
                2019, https://platform.marketintelligence.spglobal.com. The five
                cable operators all had more than 486,460 basic cable subscribers.
                 \111\ The Commission does receive such information on a case-by-
                case basis if a cable operator appeals a local franchise authority's
                finding that the operator does not qualify as a small cable operator
                pursuant to Sec. 76.901(e) of the Commission's rules. See 47 CFR
                76.910(b).
                ---------------------------------------------------------------------------
                 Direct Broadcast Satellite (DBS) Service. DBS service is a
                nationally distributed subscription service that delivers video and
                audio programming via satellite to a small parabolic dish antenna at
                the subscriber's location. For the purposes of economic classification,
                establishments providing satellite television distribution services
                using facilities and infrastructure that they operate are included in
                the Wired Telecommunications Carriers industry.\112\ The Wired
                Telecommunications Carriers industry comprises establishments primarily
                engaged in operating and/or providing access to transmission facilities
                and infrastructure that they own and/or lease for the transmission of
                voice, data, text, sound, and video using wired telecommunications
                networks. Transmission facilities may be based on a single technology
                or combination of technologies. Establishments in this industry use the
                wired telecommunications network facilities that they operate to
                provide a variety of services, such as wired telephony services,
                including VoIP services, wired (cable) audio and video programming
                distribution; and wired broadband internet services.\113\ The SBA
                determines that a wireline business is small if it has fewer than 1,500
                employees.\114\ Economic census data for 2012 indicate that 3,117
                wireline companies were operational during that year. Of that number,
                3,083 operated with fewer than 1,000 employees.\115\ Based on that
                data, we conclude that the majority of wireline firms are small under
                the applicable standard. However, currently only two entities provide
                DBS service, which requires a great deal of capital for operation:
                DIRECTV (owned by AT&T) and DISH Network.\116\ According to industry
                data, DIRECTV and DISH serve 14,831,379 and 8,957,469 subscribers
                respectively, and count the third and fourth most subscribers of any
                multichannel video distribution system in the U.S.\117\ Given the
                capital required to operate a DBS service, its national scope, and the
                approximately one-third share of the video market controlled by these
                two companies,\118\ we presume that neither would qualify as a small
                business.
                ---------------------------------------------------------------------------
                 \112\ See 2017 NAICS Definition, ``517311 Wired
                Telecommunications Carriers,'' https://www.census.gov/cgi-bin/sssd/naics/naicsrch?code=517311&search=2017%20NAICS%20Search (last
                accessed Jul. 27, 2020).
                 \113\ Id.
                 \114\ 13 CFR 121.201 (NAICS Code 517311).
                 \115\ See Information: Subject Series--Estab and Firm Size:
                Employment Size of Firms for the U.S.: 2012, 2012 Economic Census of
                the United States, TableID: EC1251SSSZ5, https://data.census.gov/cedsci/table?q=EC1251&hidePreview=true&table=EC1251SSSZ5&tid=ECNSIZE2012.EC1251SSSZ5&lastDisplayedRow=28# (last accessed Jul. 27, 2020) (NAICS
                Code 517110 applied at the time of the 2012 Economic Census).
                 \116\ See Communications Marketplace Report et al., GN Docket
                No. 18-231 et al., Report, 33 FCC Rcd 12558, 12597, paras. 50-51
                (2018).
                 \117\ See S&P Global Market Intelligence, MediaCensus, Operator
                Subscribers by Geography: National Report, Subscribers by Operator,
                https://platform.mi.spglobal.com/web/client?auth=inherit#industry/mediaCensusHome (last visited Jul. 31, 2020).
                 \118\ See S&P Global Market Intelligence, Global Multichannel
                Top Operators, U.S., https://platform.mi.spglobal.com/web/client?auth=inherit#industry/multichannelIndustryBenchmarks (last
                visited Jul. 31, 2020) (There were approximately 63,650,261 total
                multichannel subscribers in the U.S. in 2019).
                ---------------------------------------------------------------------------
                 Satellite Radio. The rules proposed in this NPRM would affect the
                sole, current U.S. provider of satellite radio (SDARS) services,
                Sirius-XM, which offers subscription services. Sirius-XM reported
                revenue of $5.78 billion and a net income of $1.1 billion in 2018.\119\
                In light of these figures, we believe it is unlikely that this entity
                would be considered small.
                ---------------------------------------------------------------------------
                 \119\ See https://s1.q4cdn.com/750174072/files/doc_financials/2019/ar/2fb89e07-9f09-4e20-be79-9e194d70cd5e.pdf.
                ---------------------------------------------------------------------------
                Description of Projected Reporting, Recordkeeping, and Other Compliance
                Requirements
                 Reporting Requirements. The NPRM does not propose any new or
                modified reporting requirements.
                 Recordkeeping Requirements. The NPRM proposes to revise the
                political file rules, consistent with the BCRA's amendment to section
                315(e) of the Act, to reflect statutory requirements that broadcast
                licensees, cable television system operators, DBS providers, and SDARS
                licensees are obligated to maintain in their online political
                inspection files records of each request for advertising time that ``is
                made on behalf of a legally qualified candidate for public office'' and
                each request for advertising time that ``communicates a message
                relating to any political matter of national importance'' (i.e., issue
                ads). In addition, the NPRM proposes to list the specific records that
                must be maintained in political files.
                 Other Compliance Requirements. The NPRM proposes to revise the
                political programming rules to add the use of social media to the list
                of activities that a broadcast licensee or cable operator may consider
                in determining whether an individual who is running as a write-in
                candidate has made a ``substantial showing'' of his or her candidacy.
                Steps Taken To Minimize Significant Economic Impact on Small Entities,
                and Significant Alternatives Considered
                 The RFA requires an agency to describe any significant alternatives
                that it has considered in reaching its proposed approach, which may
                include the following four alternatives (among others): (1) The
                establishment of differing compliance or reporting requirements or
                timetables that take into account the resources available to small
                entities; (2) the clarification, consolidation, or simplification of
                compliance or reporting requirements under the rule for small entities;
                (3) the use of performance, rather than design, standards; and (4) an
                exemption from coverage of the rule, or any part thereof, for small
                entities.\120\
                ---------------------------------------------------------------------------
                 \120\ See 5 U.S.C. 603(c).
                ---------------------------------------------------------------------------
                 The proposed revisions to the political file rules to implement the
                BCRA would largely codify existing Commission policy and guidance.
                Thus, we expect that these revisions, if adopted, would not impose
                significant new recordkeeping burdens on small entities. We also seek
                comment on possible modifications to the proposed revisions to the
                political file rules to lessen any burdens on small entities.
                 In addition, we anticipate that the proposal to add the use of
                social media to the list of activities that may be considered in
                determining whether an individual who is running as a write-in
                candidate has made a ``substantial showing'' of his or her candidacy
                would only benefit small entities by providing additional guidance on
                how to make such determinations.
                Federal Rules That May Duplicate, Overlap, or Conflict With the
                Proposed Rule
                 None.
                Ordering Clauses
                 Accordingly, it is ordered that, pursuant to the authority
                contained in
                [[Page 48951]]
                sections 1, 4(i), 4(j), 303, 307, 312, 315, 335, and 403 of the
                Communications Act, 47 U.S.C 151, 154(i), 154(j), 303, 307, 312, 315,
                335, and 403, this Notice of Proposed Rulemaking is adopted.
                 It is further ordered that the Commission's Consumer and
                Governmental Affairs Bureau, Reference Information Center, shall send a
                copy of this Notice, including the Initial Regulatory Flexibility
                Analysis, to the Chief Counsel for Advocacy of the Small Business
                Administration.
                List of Subjects
                47 CFR Parts 25
                 Radio, Reporting and recordkeeping requirements,
                Telecommunications.
                47 CFR Part 73
                 Cable television, Education, Radio, Reporting and recordkeeping
                requirements, Telecommunications
                47 CFR Part 76
                 Cable television, internet, Reporting and recordkeeping
                requirements, Telecommunications
                Federal Communications Commission.
                Cecilia Sigmund,
                Federal Register Liaison Officer, Office of the Secretary.
                Proposed Rules
                 For the reasons discussed in the preamble, the Federal
                Communications Commission proposes to amend 47 CFR parts 25, 73, and 76
                as follows:
                PART 25--SATELLITE COMMUNICATIONS
                0
                1. The authority citation for part 25 continues to read as follows:
                 Authority: 47 U.S.C. 154, 301, 302, 303, 307, 309, 310, 319,
                332, 605, and 721, unless otherwise noted.
                0
                2. Amend Sec. 25.701 by revising paragraph (d) to read as follows:
                Sec. 25.701 Other DBS Public interest obligations.
                * * * * *
                 (d) Political File. (1) Each DBS operator engaged in origination
                programming shall maintain, and make available for public inspection, a
                complete record of a request to purchase broadcast time that:
                 (i) Is made by or on behalf of a legally qualified candidate for
                public office; or
                 (ii) Communicates a message relating to any political matter of
                national importance, including:
                 (A) A legally qualified candidate;
                 (B) Any election to Federal office; or
                 (C) A national legislative issue of public importance.
                 (2) Contents of record. A record maintained under this paragraph
                shall contain information regarding:
                 (i) Whether the request to purchase broadcast time is accepted or
                rejected by the licensee;
                 (ii) The rate charged for the broadcast time;
                 (iii) The date and time on which the communication is aired;
                 (iv) The class of time that is purchased;
                 (v) The name of the candidate to which the communication refers and
                the office to which the candidate is seeking election, the election to
                which the communication refers, or the issue to which the communication
                refers (as applicable);
                 (vi) In the case of a request made by, or on behalf of, a
                candidate, the name of the candidate, the authorized committee of the
                candidate, and the treasurer of such committee; and
                 (vii) In the case of any other request, the name of the person
                purchasing the time, the name, address, and phone number of a contact
                person for such person, and a list of the chief executive officers or
                members of the executive committee or of the board of directors of such
                person.
                 (3) When free time is provided for use by or on behalf of
                candidates, a record of the free time provided shall be placed in the
                political file.
                 (4) All records required by this paragraph shall be placed in the
                online political file as soon as possible and shall be retained for a
                period of two years. As soon as possible means immediately absent
                unusual circumstances.
                * * * * *
                0
                3. Amend Sec. 25.702 by revising paragraph (b) to read as follows:
                Sec. 25.702 Other SDARS Public interest obligations.
                * * * * *
                 (b) Political File. (1) Each SDARS licensee engaged in origination
                programming shall maintain, and make available for public inspection, a
                complete record of a request to purchase broadcast time that:
                 (i) Is made by or on behalf of a legally qualified candidate for
                public office; or
                 (ii) Communicates a message relating to any political matter of
                national importance, including:
                 (A) A legally qualified candidate;
                 (B) Any election to Federal office; or
                 (C) A national legislative issue of public importance.
                 (2) Contents of record. A record maintained under this paragraph
                shall contain information regarding:
                 (i) Whether the request to purchase broadcast time is accepted or
                rejected by the licensee;
                 (ii) The rate charged for the broadcast time;
                 (iii) The date and time on which the communication is aired;
                 (iv) The class of time that is purchased;
                 (v) The name of the candidate to which the communication refers and
                the office to which the candidate is seeking election, the election to
                which the communication refers, or the issue to which the communication
                refers (as applicable);
                 (vi) In the case of a request made by, or on behalf of, a
                candidate, the name of the candidate, the authorized committee of the
                candidate, and the treasurer of such committee; and
                 (vii) In the case of any other request, the name of the person
                purchasing the time, the name, address, and phone number of a contact
                person for such person, and a list of the chief executive officers or
                members of the executive committee or of the board of directors of such
                person.
                 (3) When free time is provided for use by or on behalf of
                candidates, a record of the free time provided shall be placed in the
                political file.
                 (4) All records required by this paragraph shall be placed in the
                online political file as soon as possible and shall be retained for a
                period of two years. As soon as possible means immediately absent
                unusual circumstances.
                * * * * *
                PART 73--RADIO BROADCAST SERVICES
                0
                4. The authority citation for part 73 continues to read as follows:
                 Authority: 47 U.S.C. 154, 155, 301, 303, 307, 309, 310, 334,
                336, 339.
                0
                5. Amend Sec. 73.1940 by revising paragraph (f) to read as follows:
                Sec. 73.1940 Legally qualified candidates for public office.
                * * * * *
                 (f) The term ``substantial showing'' of a bona fide candidacy as
                used in paragraphs (b), (d) and (e) of this section means evidence that
                the person claiming to be a candidate has:
                 (1) Satisfied the requirements under applicable law to run as a
                write-in (such as registering, collecting signatures, paying fees,
                etc.); and
                 (2) Has engaged to a substantial degree in activities commonly
                associated with political campaigning. Such activities normally would
                include making campaign speeches, distributing
                [[Page 48952]]
                campaign literature, issuing press releases, maintaining a campaign
                committee, establishing campaign headquarters (even though the
                headquarters in some instances might be the residence of the candidate
                or his or her campaign manager), creating a campaign website, and using
                social media for the purpose of promoting or furthering a campaign for
                public office. Not all of the listed activities are necessarily
                required in each case to demonstrate a substantial showing, and there
                may be activities not listed herein which would contribute to such a
                showing.
                0
                6. Amend Sec. 73.1943 by revising paragraph (a), redesignating
                paragraphs (b) and (c) as paragraphs (c) and (d), and adding new
                paragraph (b) to read as follows:
                Sec. 73.1943 Political file.
                 (a) A licensee shall maintain, and make available for public
                inspection, a complete record of a request to purchase broadcast time
                that:
                 (1) Is made by or on behalf of a legally qualified candidate for
                public office; or
                 (2) Communicates a message relating to any political matter of
                national importance, including:
                 (i) A legally qualified candidate;
                 (ii) Any election to Federal office; or
                 (iii) A national legislative issue of public importance.
                 (b) Contents of record. A record maintained under paragraph (a) of
                this section shall contain information regarding:
                 (1) Whether the request to purchase broadcast time is accepted or
                rejected by the licensee;
                 (2) The rate charged for the broadcast time;
                 (3) The date and time on which the communication is aired;
                 (4) The class of time that is purchased;
                 (5) The name of the candidate to which the communication refers and
                the office to which the candidate is seeking election, the election to
                which the communication refers, or the issue to which the communication
                refers (as applicable);
                 (6) In the case of a request made by, or on behalf of, a candidate,
                the name of the candidate, the authorized committee of the candidate,
                and the treasurer of such committee; and
                 (7) In the case of any other request, the name of the person
                purchasing the time, the name, address, and phone number of a contact
                person for such person, and a list of the chief executive officers or
                members of the executive committee or of the board of directors of such
                person.
                * * * * *
                PART 76--MULTICHANNEL VIDEO AND CABLE TELEVISION SERVICE
                0
                7. The authority citation for part 76 continues to read as follows:
                 Authority: 47 U.S.C. 151, 152, 153, 154, 301, 302, 302a, 303,
                303a, 307, 308, 309, 312, 315, 317, 325, 338, 339, 340, 341, 503,
                521, 522, 531, 532, 534, 535, 536, 537, 543, 544, 544a, 545, 548,
                549, 552, 554, 556, 558, 560, 561, 571, 572, 573.
                0
                8. Amend Sec. 76.5 by revising paragraph (q)(5) to read as follows:
                Sec. 76.5 Definitions.
                * * * * *
                 (q) * * *
                 (5) The term ``substantial showing'' of a bona fide candidacy as
                used in paragraph (q) (2), (3), and (4) of this section means evidence
                that the person claiming to be a candidate has:
                 (i) Satisfied the requirements under applicable law to run as a
                write-in (such as registering, collecting signatures, paying fees,
                etc.); and
                 (ii) Has engaged to a substantial degree in activities commonly
                associated with political campaigning. Such activities normally would
                include making campaign speeches, distributing campaign literature,
                issuing press releases, maintaining a campaign committee, establishing
                campaign headquarters (even though the headquarters in some instances
                might be the residence of the candidate or his or her campaign
                manager), creating a campaign website, and using social media for the
                purpose of promoting or furthering a campaign for public office. Not
                all of the listed activities are necessarily required in each case to
                demonstrate a substantial showing, and there may be activities not
                listed herein which would contribute to such a showing.
                * * * * *
                0
                9. Amend Sec. 76.1701 by revising paragraph (a), redesignating
                paragraphs (b) through (d) as paragraphs (c) through (e), and adding
                new paragraph (b) to read as follows:
                Sec. 76.1701 Political file.
                 (a) Every cable television system operator engaged in origination
                programming shall maintain, and make available for public inspection, a
                complete record of a request to purchase broadcast time that:
                 (1) Is made by or on behalf of a legally qualified candidate for
                public office; or
                 (2) Communicates a message relating to any political matter of
                national importance, including:
                 (i) A legally qualified candidate;
                 (ii) Any election to Federal office; or
                 (iii) A national legislative issue of public importance.
                 (b) Contents of record. A record maintained under paragraph (a) of
                this section shall contain information regarding:
                 (1) Whether the request to purchase broadcast time is accepted or
                rejected by the licensee;
                 (2) The rate charged for the broadcast time;
                 (3) The date and time on which the communication is aired;
                 (4) The class of time that is purchased;
                 (5) The name of the candidate to which the communication refers and
                the office to which the candidate is seeking election, the election to
                which the communication refers, or the issue to which the communication
                refers (as applicable);
                 (6) In the case of a request made by, or on behalf of, a candidate,
                the name of the candidate, the authorized committee of the candidate,
                and the treasurer of such committee; and
                 (7) In the case of any other request, the name of the person
                purchasing the time, the name, address, and phone number of a contact
                person for such person, and a list of the chief executive officers or
                members of the executive committee or of the board of directors of such
                person.
                * * * * *
                [FR Doc. 2021-17754 Filed 8-31-21; 8:45 am]
                BILLING CODE 6712-01-P
                

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